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Case Study: How creators drive purchase behavior: A cross-platform study from Whalar and Alter Agents

By Alter Agents | Dec 10, 2025
Background Whalar is a global creator and social agency that sits at the center of a fast-expanding creator economy now worth an estimated $250 billion, with forecasts to double by ...
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Press release: Alter Agents study finds consumer sentiment shifting

Welcoming two new members to our team

The future of work: Why return-to-office mandates miss the mark

Press release: Spotlight on Older White Americans’ fear and distrust

We write for Forbes about brand opportunities in a “divided” ecosystem

Finding the right balance: values, value, and joy in consumer connections

Announcing our newest team members (and promotions!)

Is American sentiment shifting again?

We write for HR Executive about creating a collaborative culture

Connection and shared experiences are having a moment: What do brands need to know?

Alter Agents Named as 2023 Marketing Research Supplier of the Year 

We’re a finalist for Marketing Research Supplier of the Year in the 2023 Quirk’s Awards