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Brand Strategy

Most Recent Post | Brand Strategy

Finding clarity in chaos: Rebecca Brooks shares leadership strategies in Forbes

By Alter Agents | May 30, 2025
The ups and downs all around us cause unique challenges for business leaders. Our CEO Rebecca Brooks explores how to navigate these turbulent times in her latest Forbes article, “Business ...
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More Posts

Aug 3 2022

In case you missed it! Interviews covering our Shopper Influence research

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Jun 21 2022

Four Key Tips For Reaching In-Store Shoppers: Our Latest from Total Retail

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Jun 15 2022

Why Your Shoppers’ Values Should Matter to Your Brand

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Jun 1 2022

Steps Your Brand Can Take to Win Over Competitors’ Customers

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Mar 31 2022

Where Should Social Media Fit in Your Brand’s Marketing Strategy?

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Mar 22 2022

Why Your Brand Needs to Constantly Innovate to Win Customers

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