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Market Research

Most Recent Post | Market Research

We write for Advertising Week about the power of blended methodologies in market research

By Alter Agents | Mar 13, 2023
Our Chief Research Officer, Heather O’Shea recently wrote a piece for Advertising Week, entitled “Here’s why I doubled down on market research”. In this article, she looks back on the ...
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Feb 27 2023

How Is Financial Insecurity Impacting The Shopping Landscape?

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Feb 27 2023

New MediaPost article covers what we know about Gen Z’s far-reaching influence

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Jan 21 2023

New Research: Reframing Gun Safety in America

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Aug 3 2022

In case you missed it! Interviews covering our Shopper Influence research

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Aug 2 2022

We write for Quirk’s about Brand Narcissism and Shopper Promiscuity

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Jul 7 2022

The Future of Shopping Has Arrived, and it’s Augmented Reality

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