Press release: Snapchat, Havas Media Network, and Alter Agents study finds 86% of parents shop online with their children

By Alter Agents | September 16, 2025

Snapchat, Havas Media Network, and Alter Agents study finds 86% of…

Asking better questions: Devora Rogers on decoding the real reasons people buy

By Alter Agents | July 25, 2025

On a recent episode of The Brainy Business podcast, our Chief…

What brands need to know about consumer behavior during economic uncertainty, according to our Forbes article

By Alter Agents | July 7, 2025

Anxiety is on the rise as blow after blow hits our…

Heather O’Shea shares her insights journey on the On Brand podcast

By Alter Agents | June 24, 2025

What does it take to make research meaningful in today’s fragmented,…

New study with Screenvision: Cinema’s power for deeper consumer connections

By Alter Agents | June 10, 2025

New research by Screenvision and Alter Agents proves cinema’s unique ability…

Press release: Alter Agents study finds consumer sentiment shifting

By Alter Agents | June 2, 2025

Alter Agents study finds consumer sentiment shifting: loyalty is in, luxuries…

Finding clarity in chaos: Rebecca Brooks shares leadership strategies in Forbes

By Alter Agents | May 30, 2025

The ups and downs all around us cause unique challenges for…

Practical lessons in research and resilience: Devora Rogers on The Strategy Sessions podcast

By Alter Agents | April 17, 2025

Alter Agents’ Chief Strategy Officer Devora Rogers recently joined host Andy…

Advertising Week article

Why expertise matters in qualitative research for media buying

By Alter Agents | March 24, 2025

The media buying and planning landscape is more complex than ever.…

We talk brand promiscuity, attribution myths, and modern research on the Right About Now podcast

By Alter Agents | March 20, 2025

Devora Rogers, Chief Strategy Officer at Alter Agents, recently sat down…

New hires Alter Agents

Welcoming two new members to our team

By Alter Agents | March 11, 2025

Alter Agents expands leadership and research team to support continued growth…

Work from home

The future of work: Why return-to-office mandates miss the mark

By Alter Agents | March 9, 2025

As companies continue pushing return-to-office (RTO) mandates, the conversation around workplace…