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Market Research

Most Recent Post | Market Research

Asking better questions: Devora Rogers on decoding the real reasons people buy

By Alter Agents | Jul 25, 2025
On a recent episode of The Brainy Business podcast, our Chief Strategy Officer Devora Rogers joined host Melina Palmer to talk about one of her favorite topics: the power of ...
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TikTok study

Sep 10 2024

We write for Quirk’s about our in-context testing research with TikTok

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Advertising Week

Aug 8 2024

We write for Advertising Week about mid-funnel customer strategies

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Jul 5 2024

We write for Forbes about using AI in a human-centered industry, market research

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AR & Sustainability

Jun 8 2024

Our research with Snapchat illustrates the powerful impact of AR on sustainability

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Market Research methodologies

May 9 2024

We write for Forbes about updating market research methodologies

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Forbes article march 24

Mar 9 2024

We write for Forbes about having confidence in your data

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