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Market Research

Most Recent Post | Market Research

What we shared at IIEX North America about delivery platforms and consumer choice

By Alter Agents | May 8, 2026
At this year’s IIEX North America 2026, our Chief Research Officer Heather O'Shea joined Uber’s David Iudica on stage to unpack how restaurant decisions are changing in a world shaped ...
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Radio World

Nov 1 2024

We write for Radio World about why audio rituals equal brand opportunity

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Sparking joy

Oct 30 2024

Finding the right balance: values, value, and joy in consumer connections

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Alter Agents Aug 2024 Study

Sep 18 2024

From pessimism to purpose: Strategic consumer insights for the next chapter

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TikTok study

Sep 10 2024

We write for Quirk’s about our in-context testing research with TikTok

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Advertising Week

Aug 8 2024

We write for Advertising Week about mid-funnel customer strategies

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Jul 5 2024

We write for Forbes about using AI in a human-centered industry, market research

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