Our research with Snapchat illustrates the powerful impact of AR on sustainability

By Alter Agents | June 8, 2024

We were thrilled to unveil this study with Snap. Read on…

Variety is the “spice of content” according to our latest study with TikTok

By Alter Agents | May 28, 2024

Did you know that 64 percent of TikTok users express a…

We write for HR Executive about creating a collaborative culture

By Alter Agents | May 9, 2024

Our Chief Research Officer, Heather O’Shea, recently wrote for HR Executive…

We write for Forbes about updating market research methodologies

By Alter Agents | May 9, 2024

In her latest article for Forbes, our CEO Rebecca Brooks writes…

Connection and shared experiences are having a moment: What do brands need to know?

By Alter Agents | April 11, 2024

By Devora Rogers, Chief Strategy Officer, Alter Agents This month I…

We write for Forbes about having confidence in your data

By Alter Agents | March 9, 2024

In her recent Forbes article, our CEO Rebecca Brooks urges companies…

AdvertisingWeek: How to effectively plan for streaming advertising

By Alter Agents | March 7, 2024

Alter Agents’ Chief Research Officer Heather O’Shea recently wrote for Advertising…

Case Study: Uncovering the power of augmented reality with Snapchat

By Alter Agents | February 22, 2024

Multiple, multimodal studies uncover deep insights into AR’s impact on consumer…

Case Study: Exploring “Audio Rituals” with Audacy

By Alter Agents | February 21, 2024

Unique blend of methodologies uncovers when listeners are tuning in during…

We write for Forbes about the benefits of multimodal research

By Alter Agents | February 8, 2024

In her regular column for Forbes, our CEO and Founder Rebecca…

Our newest study with Snapchat: “Real Relationships, Real Impact”

By Alter Agents | November 16, 2023

Snapchat and Alter Agents release new data proving correlation between emotion…

Alter Agents Named as 2023 Marketing Research Supplier of the Year 

By Alter Agents | November 14, 2023

We are thrilled to announce that Alter Agents has won the…