Key Insights from our Research on Audio Engagement

By Alter Agents | September 15, 2021

Entertainment mega-player Audacy released its State of Audio report this week,…

Furnishing Home Furniture Shoppers with Information

By Alter Agents | September 1, 2021

As brands and retailers constantly strive to keep up with changing…

Alter Agents presents esports research at AUDIENCExSCIENCE 2021

By Alter Agents | August 31, 2021

Neuroscience Got to the Heart of Esports Audiences Tuesday, September 21…

How Today’s Shoppers Are Using Social Media

By Alter Agents | August 30, 2021

As brands scramble to keep up with new shopper behaviors, it’s…

Time to Evolve, Market Research – We Write for the AMA

By Alter Agents | August 16, 2021

Ever hear of “legacy systems?” It’s something the software industry bemoans,…

Our Experiment with a Four-Day Work Week

By Alter Agents | August 12, 2021

A few months ago, we tried an experiment: the four-day work…

Shopper Promiscuity on the Rise in a COVID-Run World

By Alter Agents | July 28, 2021

For years, Alter Agents has been exploring the fall of brand…

Alter Agents Explores Sports Fandom with Snapchat

By Alter Agents | July 22, 2021

By Roxanne Benoun and Lauren Cline In a new post for…

How We Ensure Your Insights Are Grounded in Good Data

By Alter Agents | July 14, 2021

By Ryan Palmer and Taryn Akiyoshi Any market research firm with…

Alter Agents Launches New Shopper Influence Research Program

By Alter Agents | July 13, 2021

Today’s shoppers have limitless options and information at their fingertips, and…

Webinar: Using Agile Neuroscience to Understand Consumer Behavior

By Alter Agents | July 10, 2021

What physiological processes in the brain underlie our emotions, actions, and…

Even Impulsive Shoppers Do Their Research

By Alter Agents | June 30, 2021

We all know one thing: shopping has been disrupted significantly over…