Modern Companies Succeed By Trusting Colleagues
The nature of office work is undergoing a significant transformation. Long-running…
How Many Shoppers in Your Category are Up for Grabs?
Brands are competing for shopper attention, but the truth is that…
How Today’s Shoppers Buy Prepackaged Coffee
Coffee makes the world go ‘round – at least it does…
Key Insights from our Research on Audio Engagement
Entertainment mega-player Audacy released its State of Audio report this week,…
Furnishing Home Furniture Shoppers with Information
As brands and retailers constantly strive to keep up with changing…
Alter Agents presents esports research at AUDIENCExSCIENCE 2021
Neuroscience Got to the Heart of Esports Audiences Tuesday, September 21…
How Today’s Shoppers Are Using Social Media
As brands scramble to keep up with new shopper behaviors, it’s…
Time to Evolve, Market Research – We Write for the AMA
Ever hear of “legacy systems?” It’s something the software industry bemoans,…
Our Experiment with a Four-Day Work Week
A few months ago, we tried an experiment: the four-day work…
Shopper Promiscuity on the Rise in a COVID-Run World
For years, Alter Agents has been exploring the fall of brand…
Alter Agents Explores Sports Fandom with Snapchat
By Roxanne Benoun and Lauren Cline In a new post for…
How We Ensure Your Insights Are Grounded in Good Data
By Ryan Palmer and Taryn Akiyoshi Any market research firm with…