Shopper Promiscuity on the Rise in a COVID-Run World
For years, Alter Agents has been exploring the fall of brand…
Alter Agents Explores Sports Fandom with Snapchat
By Roxanne Benoun and Lauren Cline In a new post for…
How We Ensure Your Insights Are Grounded in Good Data
By Ryan Palmer and Taryn Akiyoshi Any market research firm with…
Alter Agents Launches New Shopper Influence Research Program
Today’s shoppers have limitless options and information at their fingertips, and…
Webinar: Using Agile Neuroscience to Understand Consumer Behavior
What physiological processes in the brain underlie our emotions, actions, and…
Even Impulsive Shoppers Do Their Research
We all know one thing: shopping has been disrupted significantly over…
Announcing Our Pride Commitment
At Alter Agents, we’re heartened to see the progress our society…
Looking beyond “recovery” for future business success
The pandemic has hurt, interrupted, and challenged us in ways we…
New Trends Forecast from Alter Agents: Hyper-disruption
When COVID-19 arrived in 2020 and started turning the world upside…
Alter Agents Expands Research Team: Welcoming Taylor Torres & Lauren Cline!
We’re excited to announce that our team is growing again! Join…
One Year Later: Bridging Social Justice and Market Research
A lot has changed in the year since George Floyd’s murder…
Augmented Reality Influences Purchasing, and Shoppers Think it’s Here to Stay
Did you know that two-thirds of consumers are likely to make…